High service quality is imperative for the competitiveness of the service industry. Many service quality models enable managers and practitioners to identify quality issues and improve the efficiency and profitability of overall performance.
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The 7 Ps of marketing mix refers to the appointment of efforts, the combination, the designing and the integration of marketing elements into a program or mix which, based on an appraisal of the market forces will best achieve an enterprise at a given time
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The acquisition is acquiring or purchasing an existing venture. It is one of the methods of expanding a business by entering new markets or new product areas. A businessman must carefully structure the payment to avoid becoming financially overburdened.
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A service is an act or performance that one party can offer to another that is essentially intangible and does not result in the ownership of anything. Its production may or may not be tied to a physical product
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With the help of economic policy, the government can devise different actions for the economy’s welfare. These actions include designing annual budgets, tax rates and other plans.
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The socio cultural environment includes the social and cultural factors that influence individuals and communities. It includes various aspects such as beliefs, values, customs, traditions, and social norms which are prevalent in a particular society or group.
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